The Florida Municipal Communicators Association (FMCA) is a professional network of individuals who provide communications leadership and support in Florida’s cities, towns and villages. The Florida Municipal Communicators Association annually recognizes the outstanding efforts of local government communicators through their awards program — designed and judged by municipal communicator peers. 

The City of Weston received 2026 Outstanding Awards in the following categories:

Marketing Campaign Produced In House – Outstanding Award Winner 
City of Weston  (overall winner out of 13 submissions)

Discover Weston is a fully in-house marketing campaign designed to connect residents and visitors with local businesses in the city. Through a cohesive mix of digital, print, and video assets — including rack cards, window clings, banners, postcards, and videos produced in-house — the campaign serves as an interactive, easy-to-use resource highlighting local dining, shopping, events, and attractions. The Discover Weston website is a free promotional platform for verified businesses — an approach that has been widely embraced by the business community as a valuable outlet during a time of rising costs.

The link shows the video and narrative shown at the award ceremony.

Judges Comments: 
1. I love the simplicity of the title.  I also liked that this campaign could be used for residents AND visitors. Very nicely done. 
2. This is a fantastic initiative that helps connect local businesses with the community while guiding residents to discover the best places in the City.  It's also a strong example of leveraging internal resources effectively, such as featuring Roxana as the face of the campaign, whose background aligns well with the City's diverse community. The video and marketing materials are beautifully produced, and using real people instead of AI-generated images adds authenticity and trust.  Overall, this is a well-executed campaign and a meaningful initiative.

Video Produced In-House for Education, Training, or Recruitment – Outstanding Award Winner
City of Weston  (overall winner out of 5 submissions)

The City of Weston reimagined how residents access local government services through an interactive website tour powered by artificial intelligence. Designed to simplify navigation and remove barriers to information, the video features AI-driven multilingual lip-sync technology, enabling Spanish- and Portuguese-speaking audiences to experience the content naturally and inclusively. Embedded within an interactive platform, the video guides users directly to city services, transforming a traditional explainer video into an engaging, user-driven experience.

  The link shows the video and narrative, shown at the award ceremony.

Judges comments:  note - not all judges provide comments. 
1. I think this is a very innovative way to incorporate AI to help residents better navigate city tools.  I loved how the other prominent languages were utilized as well to break any language barriers.

According to Selina Smith, Executive Assistant, FMCA, "These recognitions reflect your team’s creativity, innovation, and excellence in local government communications, and we are proud to celebrate your achievements." 

The Communications Team at the City of Weston is thrilled to be recognized for our work to enhance the quality of life for our residents and promoting and supporting our business community.  These are are just two examples of multiple ways communications plays a role in public outreach, education and support of city programs and initiatives. 

Please visit our award winning offerings:

Discover Weston - Our Guide to Living Local: Discover Weston
Discover restaurants, shops, parks, and events all in one interactive guide. Explore hidden gems and enjoy the best of our community effortlessly.  Start planning your next local adventure in just one click.

Weston's Official Website Tour - Start your guided tour in English, Spanish or Portuguese. 

The Weston Communications Team, L-R:  Angannette Flores, Web Master/Graphic Designer, Denise Barrett-Miller, Director of Communications, Roxana Cardenas, Communications Specialist, Pamela Solomon, Assistant Director of Communications and Austin Sanchez, Multimedia Specialist.